Category - B2B & G2C
FICCI
Federation of Indian Chambers of Commerce & Industry
Uplifting Gujarat's cultural & sustainable prowess through events designed to bring all stakeholders on the same platform.
Main Roles
- Organizing events to promote businesses, create awareness and bring buyers, sellers and investors on the same platform
- Working closely with FICCI team to generate registrations, create events' awareness and invite dignitaries for the event
- Floor planning entire event and management of event venues
Approach & Execution
Global Bird Watchers Conference (GBWC)
- Networking with the bird watchers' community to participate in the event
- Designing event stage, podiums and arrangements for visitors and dignitaries
- Inviting cultural artists to perform for entertainment of guests
Gurjari - The Arts and Crafts show of Gujarat
- Designing and planning the entire event layout with booth design, live performances & art shows
- Networking with local artists and boutiques to participate in the event
- Managing event footfall, and handling event registrations of vendors and visitors
- Creation of dedicated event website and promotion collaterals for maximum branding mileage
Sadakal - An event showcasing the heritage of Gujarat
- Planning and designing the event complete with booths for various vendors, heritage replicas and installations for visitors to relish
- Inviting vendors, visitors and dignitaries to participate in the event
- Inviting and arranging dedicated platforms for live shows, performances and art showcasing
Sustainable Tourism
- Managing and networking with national and international participants of the event
- Planning and designing customized event setting and mood at the venue
- Arranging for everything from chairs to presentation gear to ensure flawless function of the event
Impact
By bringing a novel approach to events of FICCI, we helped present the arts, crafts, wildlife and culture of Gujarat to stakeholders in a never-before-seen fashion. The events saw signing of several MoUs between buyers and sellers, but above all, they gave voice and center stage to those who work towards preserving the culture and ecology of the state.